P002 → HBB

HBB 2022 , Polypropylene

HBB is a human-shaped block toy designed for children 3 and up. Kids can actively learn the value of collaboration and interdependent through connecting blocks and creating their own narratives.


The concept for this modular block toy originated from the simple yet powerful idea that "No one stands alone." Embracing the notion of collective strength and collaboration, I set out to create a block shaped like a human figure—a tangible representation of our interconnectedness and ability to achieve more together. Through a series of meticulous iterations and many testing, I fine-tuned the design to offer maximum versatility.